Parramatta means business: why retailers choose Parramatta
From surfboards to succulents, streetwear to sketchpads and vinyl spins, discover why these 5 local retailers chose Parramatta. With its booming foot traffic, diverse community, and central location, Parramatta is a city on the rise and its business community is rising with it. Watch these retailers’ stories in our new video case study and discover why Parramatta Means Business.
5 retailers. 1 city on the rise.
Parramatta’s retail scene is thriving. Our city's vibrant blend of long-standing local icons and bold new ventures are shaping the unique character of our City. From beloved creative institutions and independent record stores to global fashion brands and cutting-edge leisure experiences, explore the diverse mix of retailers helping Parramatta grow as a dynamic place to live, work and visit.
URBNSURF Group Sydney
Retail Category: Experience / Lifestyle / Recreational Activity
Where surf lifestyle meets city energy. URBNSURF Group brings beachside cool to our Unrivalled River City, tapping into Greater Sydney's outdoor-loving adventurous crowd. With easy transport links and a booming youth market, this surf park proves you don’t need a coastline to make waves. Watch how they built their brand inland and see how Parramatta Means Business.
The Indoor Plant Shed
Retail Category: Boutique Lifestyle / Plants & Home Decor
Greening the city, one leaf at a time. The Indoor Plant Shed thrives in Parramatta thanks to a growing community that values calm, connection and sustainability. Whether it’s apartment dwellers or office workers, locals can’t get enough greenery and this store is happy to provide. Meet their leader and see how Parramatta Means Business for plant lovers and wellness retailers.
Eckersley’s Art & Craft
Retail Category: Creative Supplies Hobby Retail / Stationary & Art Materials
Where ideas come to life. Eckersley’s chose Parramatta for its dynamic mix of creatives, students and families, the perfect audience for artistic inspiration. Discover how this art supply staple continues to thrive in a city that’s buzzing with imagination. Hear why this long-standing community-centric art retailer continues to thrive in our growing city centre. Because Parramatta Means Business for artists, makers and dreamers.
Beatdisc Records
Retail Category: Vinyl Records & Collectibles / Music & Media
Vinyl lives here. For Beatdisc Records, Parramatta isn’t just a location, it’s a culture. With foot traffic from music lovers of all ages and a strong creative community, this indie record store has carved out its groove. Watch their story and hear why Parramatta Means Business for music retail.
The Giving Movement
Retail Category: Streetwear / Sustainable & Ethical Fashion / Lifestyle & Apparel
Style with a purpose. Streetwear brand The Giving Movement will be bringing impact-driven fashion to the heart of Parramatta when their retail store opens its doors to customers soon. Why did they choose Parramatta for their first Australian flagship store? With a diverse, youthful audience and incredible transformation, Parramatta is a city ready for bold ideas.
We’ll be sharing their video case study very soon once their store has opened. Follow us on LinkedIn so you don’t miss it!
